SLEDGERS: French Style and Comfort

Innovative men’s footwear brand Sledgers continues to up the ante with its current slew of classic styles infused with stylishly modern elements.

Having gained a solid presence in the international market for its stylish lineup of impeccably-made footwear, Sledgers is a proudly French brand, which has also established a loyal following in the Asian region.

Highly regarded for its innovative designs and style sensibilities that perfectly blend comfort and style in each pair, Sledgers continuously adapts to global trends to be able to maintain its edge over similar brands.

Here in the Philippines, Sledgers is being exclusively distributed by the Primer Group of Companies, the country’s biggest brand builder. Globally, the brand is available in countries like France, Bahrain, Croatia, Hong Kong, Singapore, Saudi Arabia, Iran, Kuwait, UAE, Indonesia, Dubai, and Malaysia.

For its sleek styles, which are divided into different categories namely, Elite (characterized by pointed end with wood or rubber outsole), Classic (boat shoes, driving shoes, slips ons, weekend shoes) and Casual (characterized by classic silhouettes, round end, very comfortable rubber outsole), the brand offers a full lineup of men’s footwear that are perfect for various occasions and destinations.

These are then complemented by Sledger’s innovative footwear technologies such as Flex and Move (gives the most comfort to one’s feet through flexible shoes that allow you more freedom to move), Extra Light (making use of imported materials, Sledgers is proud to offer lighter leather shoes), Airport Friendly (a technology that is exclusive to Sledgers, this technology means that the brand offers shoes that are metal free, making it not just light but also hassle free when passing through airport security), Extra Width (Sledger’s shoes are made a little extra wider, making it more comfortable to wear), Shockwave Dispersion (the outsole of the shoes are designed to distribute the impact of every step to different parts of the shoe to lessen wear and tear on your feet, there’s also an air cushioning system which provides for extreme comfort), and Removable Insole (Sledger’s insoles can be removed after wearing it the whole day to prevent the accumulation of bacteria).

Drawing strength from its French roots, Sledgers is simply the brand to have for gentlemen who have distinct tastes when it comes to personal style and would not settle for anything less than the best.

With the opening of its latest store in one of Cebu’s fashion hotspots, Ayala Center Cebu, Sledgers is happy to be able to tap as well as the highly fashion-inclined with this beloved French brand, which perfectly befits the more discriminating tastes of today’s modern gentleman.

Export manager Florian Rocher telling the media what's the core of SLEDGERS

Flanking SLEDGERS export manager Florian Rocher are (from left) 
brand manager Lord Luke Polintan and Regional Brand Manager Patrick Giron


Check out Sledgers’ latest collection at the following branches: TriNoma, SM Megamall, SM Mall of Asia, Ayala Center Cebu, SM Annex Davao, and SM Cebu.

The Primer Group of Companies, Asia’s next retail giant, is the exclusive distributor of Sledgers in the Philippines.

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